The Black Lives Matter movement has caused many brands to rethink their logos, names, and mascots. Conagra, the company that makes Mrs. Butterworth's syrup, said in a press release that it would be reexamining their brand. But…who is Mrs. And is she based on a real person? However, in television commercials featuring Mrs. Butterworth, the character was voiced by a white actress, leading to some debate over the mascot's race. Still, critics have long pointed out that the Mrs.
Butterworth bottle is reminiscent of a "Mammy" figure, which reinforces racial stereotypes about Black women, according to the New York Times. Butterfly made a name for herself as Prissy, the maid who is given a serious talking to by Scarlett O'Hara in Gone With the Wind when they need to deliver a baby.
Probably the best example of this is a ad that depicts the chef holding up a chalkboard of rudimentary writing: "Maybe Cream of Wheat aint got no vitamines.
I dont know what them things is. Costs 'bout 1 cent fo' a great big dish. Personally, I always equated Mrs. Butterworth with the granny from Looney Tunes , Mrs.
Doubtfire, or any old white woman that faints after the camera cuts to her in a key comedic scene in a forgettable '80s comedy. So I always assumed that she is. And the truth is, yes, Mrs. Butterworth is white. In fact, one could argue that people who thought she was black were The first TV ads for Mrs.
Butterworth featured the breakfast symbol as an elderly white woman. Cliff Arquette and then, down the line, Mary Kay Bergman, lent their talents to the Butterworth commercials. The kids in those things always looked a little too jazzed for someone who just discovered their waffle topping is a sentient being, and no one seemed to question just what happened when her syrup ran out. Saw both Uncle Ben and Aunt Jemima trending. Rumor has it Mrs.
Butterworth is now in the witness protection program. There are a few reasons some people thought Mrs. Butterworth was Black. According to several reports, Mrs. However, according to The Courier Daily , commercials featuring the syrup of Mrs.
Butterworth were voiced by white actress Mary Kay Bergman. She remained the voice behind the brand for many years.
According to the same report by The Courier Daily, Mrs.
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